Building Your Market

Busy

Never Be Too Busy For Coffee

As the owner of a business or a leader responsible for a group of people within an organization, it is easy to get caught up the busy-ness that is generally your job. Of course, there are always a lot that needs to be done; projects to complete, information needing to be passed along, new ideas …

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differentiate

Better Does Not Differentiate You

A challenge for most business owners is the idea of, “how do I provide a unique product or service that differentiates me from my competition?” As I have discussed before, often times when I ask a potential client how they differentiate themselves, I hear things like; they have superior quality and exceptional customer service. There …

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