Building Your Market


5 Common Pricing Mistakes

Price and Value Go Hand In Hand Pricing is one of the hardest parts of business. The more you do it, the easier it becomes, but even experienced business people often make mistakes when setting prices. In today’s market, it’s especially important to get your pricing right. As consumers become savvier about making purchases, they …

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Social Media

The Love Hate Of Social Media

Is It The Marketing Channel For You? Most of us, as business owners, have a love hate relationship when it comes to social media. Most business owners fall into a couple of different camps; those who have set up accounts but nothing more, those using it because they don’t want to get left behind but …

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